Are You Ready?
Liminal Group is a venture studio and innovation development hub dedicated to developing aspiring entrepreneurs & early-stage ventures for investment readiness & lasting market success through specialized development services, resources, and educational programming.
We bridge the gap between great ideas and investable businesses.
/ˈlimənəl/
The transitional or initial stage
of a process or transformation
The ONLY Venture Studio Offering Education & Development Services
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Educational Programming
Connecting, educating, and developing aspiring entrepreneurs, students, and transitional professionals looking to build lasting partnerships, relationships & successful businesses for their family and local communities.
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Development Services
Empowering existing entrepreneurs and early-stage startups to transform their ideas into market-ready, investment-ready products for sustained growth, more efficient development and a more de-risked investment.
Who We Serve
Bridging founders, funders, and facilitators
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Aspiring Entrepeneurs
For students, creatives, tradespeople, and professionals exploring their first venture or considering a career pivot.
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Liminal Group provides accessible coaching, guided workshops, and mentorship that turn curiosity into clarity.
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Helping emerging founders build confidence, define direction, and take their first measurable step toward entrepreneurship.
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Our programs blend creative thinking with real-world application
Helping participants discover purpose, refine ideas, and build the courage to start.
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Early-Stage Startups
For founders refining their concept, testing product-market fit, and preparing to scale or raise capital.
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We deliver human-centric, design-led venture development, hands-on support, and structured programs that de-risk early decisions.
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Transforming promising ideas into validated, investable businesses through coaching, market validation, and investor-readiness training.
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Our bootcamp and residency programs provide accountability, expert insight, and clear traction toward growth.
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Non-Profits & ESO's
For accelerators, incubators, institutions, and community organizations supporting innovators and community growth.
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Liminal Group partners to design and license measurable programming, elevate curriculum, and train facilitators.
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Helping organizations strengthen impact, prove outcomes, and grow regional innovation capacity.
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We also offer governance frameworks, curriculum customization, and performance metrics that build funder confidence and long-term sustainability.
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Corporate Enterprise
For corporations, Stage-2 firms, and industry alliances seeking to accelerate innovation and grow talent.
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Liminal Group designs and facilitates uniquely equipped innovation challenges, open-call competitions, and development bootcamps that combine corporate priorities with entrepreneurial energy.
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These programs and team development experiences unlock creativity, amplify emerging talent, and connect enterprise resources to measurable outcomes
Turning real-world problems into pipelines of validated ventures and strategic partnerships.
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Investor Community
For venture funds, angels, family offices, and corporate investors seeking high-potential, de-risked ventures.
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Our programs surface validated startups and founders through structured development pipelines, de-risking investment and increasing deal confidence.
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Offering readiness metrics, curated deal flow, and collaborative investment opportunities that align with measurable innovation and community impact.
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Liminal Group also facilitates connections between investors, founders, and industry partners to accelerate portfolio success and shared value creation.
Empowering people, programs, and partnerships to turn high-potential ideas into investable ventures and regional impact
Providing the foundational resources, services, and support needed to bring your vision to life and achieve true investment and market readiness.
What We Offer & Provide
Development Services
For Existing Startups
We empower early-stage startups and entrepreneurs to transform their ideas into market-ready, investment-ready products through strategic, human-centered planning and design-driven development. Our approach ensures that every venture is positioned for growth and long-term success.
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Service & Development Domains:
- Macro Trends & Forecasting
- Opportunity Definition
- Market & Competitive Analysis
- Target Segmentation & Personification
- Product Market Fit
- Concept Ideation & Refinement
- Value Narrative Development
- Pitch Coaching & Delivery Refinement
Education & Programming
For Students & Non-Profits
We connect, educate, and develop aspiring entrepreneurs, students, and transitional professionals looking to build lasting partners, relationships & successful businesses.
Specialized educational programming, coaching, and workshops for aspiring entrepreneurs who what to learn how to step into the world of entrepreneurship.
Education & Programming Domains:
- Secondary Schools and CTE students
- Higher Education & Graduate Students
- Transitioning Corporate Professionals
- Non-Profit ESO's & Service Providers
- Anyone Interested in Entrepreneurship
Resources & Facilities
For Innovators & Creators
We provide access to state of the art facilities, technology, tools, & equipment to help you and your teams envision, build, test, and refine your ideas & desirable consumer solutions into feasible, viable business solutions that people love.
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Resource & Facilities Domains:
- Co-Creation & Conference Rooms
- Personal Workspaces
- CAD Development Software
- Digital Editing Software, Adobe Suite
- Digital Design Hardware, Wacom
- Physical Model Shop & Prototype Lab
- 3D Printers
- Laser Cutters
- Table Equipment & Tools
Committed to Building Local Communities
We aim to strengthen our local economy by creating a pipeline of market-ready, investment-ready startups for local partners, accelerators, and investors. By delivering ventures that are better primed for growth and market acceptance, we help attract top talent, larger investments, foster more innovation, and support more sustainable business development within our community.
Greater Impact
Through Aligned Vision
Through strategic partnerships with organizations like The Footwear Innovation Foundation (FIF) and The Richmond Institute for Design & Innovation (RID+I) at Western Michigan University, Liminal Group is building connective infrastructure between talent, industry, and early-stage ventures, creating pathways where ideas, people, and resources move more effectively toward real-world impact.
These collaborations bring together entrepreneurs, startups, students, and institutional partners around a shared commitment to building stronger, more investable ventures. By combining access to specialized expertise, world-class facilities, development tools, and venture networks, we help founders move from early potential to market-ready solutions, all while giving emerging talent meaningful exposure to real startup challenges and opportunities.
As West Michigan’s only pre-seed venture studio and entrepreneurial development hub that intentionally integrates education, venture building, and industry partnership, Liminal Group serves as a platform for aligned organizations seeking to amplify impact together. We believe lasting economic growth happens through collaboration, shared values, and long-term investment in people and ideas. If your organization is committed to developing founders, advancing innovation, and strengthening communities, we welcome the opportunity to build alongside you.
“Success is not final; Failure is not fatal:
It is the courage to continue that counts.”
Winston Churchill
We bridge the gap between great ideas and investable businesses,
Providing the foundational support needed to bring visions to life and achieve true investment readiness.
Educating Aspiring Entrepreneurs
Developing Existing Startups
Building Community
Get in Touch
Liminal Group West
05237 Beechwood Ln.
South Haven, MI 49090
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Liminal Group East
North Kohrman Hall, WMU
Kalamazoo, MI 49006​
269-767-6960
